Guinness™ Nigeria, in partnership with the Premier League™, has announced the arrival of the prestigious Premier League Trophy in Nigeria as part of a three-day, two-city fan tour set to deliver unforgettable experiences for football lovers.
Scheduled for May 16 in Enugu and May 17–18 in Lagos, the event marks a homecoming for millions of passionate Nigerian Premier League fans.
The tour offers them the rare chance to see the iconic trophy up close an opportunity typically reserved for champions of the world’s most watched football league.
In addition to the trophy display, Guinness™ will host MatchDay events in both cities immersive viewing experiences designed to elevate fan engagement.
Attendees can expect multiple viewing screens, replay and highlight stations with noise-cancelling headsets, and an eye-catching 360-degree Guinness™ bar serving an array of Guinness-inspired cocktails.
Fans will also enjoy on-site jersey customization and other interactive football-themed activities aimed at placing them right in the center of the action.
Meanwhile, Marketing Director of Guinness Nigeria, Olayinka Bakare, described the initiative as more than just a tour.
He said, “Our association with football is a key platform to engage and elevate the experiences of our consumers. This is more than a tour. It is an iconic, unmissable experience.
“Besides the unique excitement of seeing the Premier League™ silverware in Nigeria, it’s about celebrating football’s power to unite us, whilst delivering unmatched football moments that only Guinness™ can offer.”