FirstBank Backs Inclusive Fintech Innovation at Canada-Africa Fintech Summit 2025

 FirstBank Backs Inclusive Fintech Innovation at Canada-Africa Fintech Summit 2025

…Bank highlights cross-border collaboration, AI-driven credit access for underbanked

Lagos, 9 August 2025 — FirstBank has reaffirmed its commitment to inclusive financial innovation through its sponsorship of the Canada-Africa Fintech Summit (CAFS 2025), held from August 5–8 at the Sheraton Centre, Toronto, Canada.

The summit, convened by Dr. Segun Aina, President of the African Fintech Network, brought together fintech leaders, regulators, startups, and investors from both continents to explore scalable digital solutions, encourage investment, and promote inclusive economic growth.

Speaking on the bank’s role, Olayinka Ijabiyi, Acting Group Head, Marketing and Corporate Communications, said FirstBank’s sponsorship underscores its dedication to fostering cross-border partnerships.
“Our support of CAFS 2025 reflects our belief that collaboration between African and Canadian fintech ecosystems can lead to transformative innovations,” Ijabiyi said. “FirstBank is proud to help shape that future.”

During a panel session with Rudy Cuzzeto, MPP for Mississauga–Lakeshore, and David Stevenson, Country Director for the United Nations World Food Programme (Nigeria), Chuma Ezirim, Group Executive for E-Business & Retail Products at FirstBank, stressed the importance of digital collaboration in Africa’s financial ecosystem.
“The technology is the easy part,” he noted. “The real challenge lies in maintaining security, consent, and performance. In Nigeria, fintech has evolved beyond disruption to convergence, integrating banks, fintechs, and regulators into an agile and accountable ecosystem.”

He further emphasised that regulatory clarity is vital for building trust and attracting investment: “The more we collaborate, the more lessons we learn, and the greater the benefits for consumers.”

In another panel, Rachel Adeshina, FirstBank’s Chief Technology Officer, shared how the bank is leveraging artificial intelligence to expand credit access for the underbanked. “We’re addressing data poverty by using AI to interpret alternative data, enabling lending to people who might otherwise be invisible to the traditional credit system,” she explained.

Adeshina revealed that FirstBank has disbursed over ₦1 trillion in digital loans using its AI model, achieving a repayment rate above 99%. She credited this success to supportive policies such as API banking regulations, data privacy laws, and a shift from account-based to wallet-based banking. She also called for greater interoperability to scale digital finance across Africa: “Connecting the 54 markets is the next big challenge, and fintechs are best positioned to lead that effort.”

The event was part of Canada’s wider Africa Strategy, aimed at deepening economic partnerships, enhancing digital cooperation, and promoting innovation exchange. With Africa’s fintech sector expanding and Canada developing its open banking framework, CAFS 2025 served as a strategic platform to align approaches and drive collaboration.



Thank you for reaching out to us. We are happy to receive your opinion and request. If you need advert or sponsored post, We’re excited you’re considering advertising or sponsoring a post on our blog. Your support is what keeps us going. With the current trend, it’s very obvious content marketing is the way to go. Banner advertising and trying to get customers through Google Adwords may get you customers but it has been proven beyond doubt that Content Marketing has more lasting benefits.
We offer majorly two types of advertising:
1. Sponsored Posts: If you are really interested in publishing a sponsored post or a press release, video content, advertorial or any other kind of sponsored post, then you are at the right place.
WHAT KIND OF SPONSORED POSTS DO WE ACCEPT?
Generally, a sponsored post can be any of the following:
Press release
Advertorial
Video content
Article
Interview
This kind of post is usually written to promote you or your business. However, we do prefer posts that naturally flow with the site’s general content. This means we can also promote artists, songs, cosmetic products and things that you love of all products or services.
DURATION & BONUSES
Every sponsored article will remain live on the site as long as this website exists. The duration is indefinite! Again, we will share your post on our social media channels and our email subscribers too will get to read your article. You’re exposing your article to our: Twitter followers, Facebook fans and other social networks.

We will also try as much as possible to optimize your post for search engines as well.

Submission of Materials : Sponsored post should be well written in English language and all materials must be delivered via electronic medium. All sponsored posts must be delivered via electronic version, either on disk or e-mail on Microsoft Word unless otherwise noted.
PRICING
The price largely depends on if you’re writing the content or we’re to do that. But if your are writing the content, it is $100 per article.

2. Banner Advertising: We also offer banner advertising in various sizes and of course, our prices are flexible. you may choose to for the weekly rate or simply buy your desired number of impressions.

Technical Details And Pricing
Banner Size 300 X 250 pixels : Appears on the home page and below all pages on the site.
Banner Size 728 X 90 pixels: Appears on the top right Corner of the homepage and all pages on the site.
Large rectangle Banner Size (336x280) : Appears on the home page and below all pages on the site.
Small square (200x200) : Appears on the right side of the home page and all pages on the site.
Half page (300x600) : Appears on the right side of the home page and all pages on the site.
Portrait (300x1050) : Appears on the right side of the home page and all pages on the site.
Billboard (970x250) : Appears on the home page.

Submission of Materials : Banner ads can be in jpeg, jpg and gif format. All materials must be deliverd via electronic medium. All ads must be delivered via electronic version, either on disk or e-mail in the ordered pixel dimensions unless otherwise noted.
For advertising offers, send an email with your name,company, website, country and advert or sponsored post you want to appear on our website to advert @ alexa. ng

Normally, we should respond within 48 hours.

Previous Post Next Post

                     Copyright Notice

All rights reserved. This material, and other digital contents on this website, may not be reproduced, published, rewritten or redistributed in whole or in part without prior express written permission from Alexa News Nigeria (Alexa.ng). 

نموذج الاتصال